4Apr

Google Reinforces the Mobile Revolution

One crucial aspect of digital marketing is getting found on organic searches. To that end, more and more businesses are spending a large percentage of their marketing budgets on SEO. Things in the SEO world are about to be shaken up once again. Google is sending out a loud and clear message that can be interpreted as, “We are concerned only with making web searches easier and more effective for the general public”. That is, the folks at Google want to refine their product and make it an even better tool for those that use it. Since these “users” are increasingly “mobile users”, it is obvious that Google will want to favor this demographic. On April 21st, Google’s message will be backed up in the form of the “mobile-friendly” update. This is a significant update in the algorithm that will check websites for mobile-friendliness (layouts that resize to fit the device on which they […]

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By SS2Go / April 4, 2015 / Google Algorithm, Responsive Design / No Comments